Washington State athletic director Bill Moos has been consistent about what he's going to do with this cash windfall from the new Pac-12 TV contract: It's going into facilities, starting with the Martin Stadium renovation.
The Pac-12 TV deal is great, by the Pac-12 Network may be the biggest win of all. By holding back inventory and premium content, Larry Scott made the Pac-12 Network a must-have channel for carriers, creating a solid revenue stream for the conference.
Pac-12 commissioner Larry Scott has pulled off a deal that will make your day-to-day life as a college sports fan better than it's ever been.
Pac-12 commissioner Larry Scott actually pulled it off: As first reported by the SportsBusiness Journal early this morning and subsequently confirmed by Pac-12 reporter Jon Wilner of the San Jose Mercury News, the conference is set to announce a media rights deal worth $2.7 billion over 12 years.
John Ourand of the Sports Business Journal sees a smoking hot market for live sports rights. How much is that likely to benefit the Pac-12 as it negotiates its own media rights?
News broke Wednesday of the Big 12's new $1.2 billion TV deal with Fox. It appears to be a harbinger of good things to come for the Pac-12 in its media rights negotiations.
