WSU recruiting expenditures still lag
While the Cougars have spent significantly more on recruiting in recent years, Washington State still ranks No. 11 in the Pac-12 when it comes to recruiting expenditures. The Cougars spent $363, 683, more than only California ($313,329) and far behind conference frontrunners Washington ($709,212), Oregon ($674,755) and Arizona State ($660, 299). But WSU does have one of the fastest-growing recruiting budgets.
The data comes via USA Today and is passed along by Jacob Thorpe of the Spokesman-Review. It brings to mind a story I wrote a year and a half ago wondering if a relatively modest investment in recruiting could pay big dividends. While WSU still lags, Thorpe notes that WSU's recruiting budget has grown faster than all but four schools in the conference, so maybe there's something to that.